The Work

Truman Griffin Fitness

b mcguire designs truman griffin fitness

Truman had a basic website he had built with a template but was not performing and needed new functionality. Due to the COVID-19 pandemic, Truman’s traditional business model changed and he need to drive more business online.

The new website for Truman Griffin Fitness provides the business and its customers with new ways to engage online. An integrated appointment schedule system allows clients to book time directly without back and forth. It also integrates the ability to purchase gift cards directly on the website so loyal customers can support the business financially by purchasing gift cards for use later.


Website Design
Graphic Design

Brian is a true business asset. His years as a marketing executive really show through as he helps build the strategy for your website before he begins the design process. He calls himself a storyteller and he really made my story come through beautifully in my new website. Highly recommend working with him on your website project.

Key Features

Gift Card Sales

The project included the integration of a gift card sales app during the COVID-19 pandemic to allow clients to purchase gift cards for future training sessions or as gifts. The functionality will serve his business model in the long-term. The gift card integration with GiftUp! also provides an administrative interface to manage services, prices, fees and card creative.

Appointment Scheduling

The integrated appointment scheduling feature is a significant enhancement in the client experience. No more email/text back and forth. Truman easily maintains his availability via a custom administrative interface and clients are able to book open times and receive an email or SMS confirmation of their appointment.
truman griffin fitness gift cards feature
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